|Agency||McCann New York|
Credits & Description
The message and the media are in sync in a new all-digital/social campaign for Nikon from McCann NY and aimed at a generation that speaks with images. We're naming a generation: Generation Image. And suggesting: if your camera is your voice, what you shoot with matters. In addition to a new site: "I AM Generation Image", social media will include Instagram, Twitter, Facebook, Flickr, Google Plus, Vimeo, YouTube.