Nissan Versa Sedan: Headroom by TBWA\Chiat\Day New York for Nissan

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Nissan Versa Sedan: Headroom

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Industry Cars
Media Film
Market United States
Agency TBWA\Chiat\Day New York
Released August 2011

Credits & Description

In support of the roomy, all-new 2012 Nissan Sedan, which is on sale now at Nissan dealers nationwide, Nissan today revealed a fully integrated, multi-platform “Most per dollar” marketing campaign. Celebrating the most legroom and headroom of any compact car available in North America, the campaign creative approach places a central focus on Versa Sedan’s expansive interior – telling the story through vibrant, playful imagery and video footage of big hair, crossed legs and friends comfortably piling into the stylish new 5-passenger compact sedan.
Brand: Nissan
Agency: TBWA, USA