Nissan Film The Volcano [director's cut] by TBWA\G1 Paris

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The Volcano [director's cut]

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Industry SUV & Four Wheel Drive
Media Film
Market Europe
Agency TBWA\G1 Paris
Executive Creative Director Eric Pierre
Art Director Ingrid Varetz
Production La PAC
Director Reynald Gresset
Production Stink
Released October 2017

Credits & Description

Media: Film
Client: Nissan Europe
Agency: TBWA\G1 Boulogne-Billancourt, France
Executive Creative Director: Eric Pierre
Art Director: Ingrid Varetz
Production Company: STINK FILM
Production Company: La/ Pac
Director: Reynald Gresset
Director of photography: Matias Boucar
Post Production: Digital District
Filming Locations: Hekla (Stratovolcano in Iceland)
Music: Saeglopur by Sigur Ros
Date: October, 2017
A father and his children make an amazing surprise to their mother at her breath taking workplace: a volcanological research station.
The world's best-selling SUV has found a new playground for its “Built to build family” campaign: an active volcano in Iceland. In chapter 2, Nissan demonstrates how the X-Trail’s intelligent technology makes the toughest adventures more accessible and enjoyable - allowing parents and kids to create bonds and powerful memories.