|Industry||Electronic Devices & Home Appliances, Mobile phones, devices & accessories|
|Agency||Wieden + Kennedy London|
|Creative Director||Sumo Science|
|Cannes Lions 2012|
|Film Craft Lions||Animation||Bronze|
Credits & Description
'Gulp' is a short film created by Sumo Science at Aardman, depicting a fisherman going about his daily catch. Shot on location at Pendine Beach in South Wales, every frame of this stop-motion animation was shot using a Nokia N8, with its 12 megapixel camera and Carl Zeiss optics. The film has broken a world record for the 'largest stop-motion animation set', with the largest scene stretching over 11,000 square feet.