Jungle Wilderness by Wieden + Kennedy Portland for Old Spice

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Jungle Wilderness

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Industry Hygiene & Personal Care Products
Media Film
Market United States
Agency Wieden + Kennedy Portland
Director Tim Godsall
Executive Creative Director Susan Hoffman, Matt O'rourke, Mark Fitzloff
Creative Director Jason Bagley, Eric Baldwin
Art Director James Moslander
Copywriter Marco Kaye
Editor Geoff Hounsell
Production Cherokee Films
Released April 2011

Awards

Clio Awards 2012
Film Visual Effects Silver

Credits & Description

Danger Zone is a new scent from Old Spice, created for brave explorers outside of the U.S. market. In this Wieden+ Kennedy , Portland spot, we see our Danger Zone Man suavely make his way through jungle challenges, which increases in their level of risk and bodily harm. But he has nothing to worry about, because heâs injected the scent of courage into his bloodstream via his armpit holes.
Category: Cosmetics & toiletries
Client: Wedding Republic
Agency: Wieden + Kennedy, Portland
Production: Biscuit Filmworks / Cherokee Films
Country: United States of America
Director: Tim Godsall
Executive Creative Director: Mark Fitzloff
Executive Creative Director: Susan Hoffman
Creative Director: Eric Baldwin
Creative Director: Jason Bagley
Art Director: James Moslander
Copywriter: Marco Kaye
Agency Executive Producer: Ben Grylewicz
DoP: Simon Duggan
Agency Producer: Lindsay Reed
Account Team: Diana Gonzalez
Executive Producers:
Biscuit: Shawn Lacy/Holly Vega
Cherokee Films: Katie Kempe
Line Producer: Rick Jarjoura
Editorial Company: Arcade Edit
Editor: Geoff Hounsell
Post Producer: Ali Reed
Post Executive Producer: Deanne Mehling
VFX Company: The Mill
VFX Supervisor & CGI Lead: Robert Sethi
Flame Artist: Giles Cheetham
VFX Producer: Arielle Davis
Executive Producer: Sue Troyan
Music+Sound Company: Stimmung
Sound Designer: Gus Koven
Producer Executive Producer: Jack Catlin / Ceinwyn Clark
Film Transfer Company: CO3
Colorist: Siggy Fersti
Mix Company: Lime Studios
Engineer Asst. Engineer: Rohan Young / Brian Peyton