Old Spice Film Old Spice | Snow Globe by Biscuit Filmworks, Wieden + Kennedy Portland

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Old Spice | Snow Globe

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Industry Hygiene & Personal Care Products, Deodorants
Media Film
Market United States
Agency Biscuit Filmworks
Agency Wieden + Kennedy Portland
Director Steve Rogers
Executive Creative Director Susan Hoffman, Matt O'rourke, Joe Staples
Creative Director Craig Allen, Jason Bagley
Art Director Croix Gagnon
Copywriter Nathaniel Lawlor
Producer Lindsay Reed, Jennifer Fiske
Released September 2013


One Show 2014
Advertising Consumer Television / :20 and Under - Campaign Bronze Pencil

Credits & Description

Category: Cosmetics & toiletries
Brand: Old Spice
Agency: Wieden + Kennedy, Portland
Country: United States of America
The NFL season is back and with it comes new work for Old Spice from Wieden+Kennedy Portland. The Old Spice "Unnecessary Freshness" campaign chronicles the stories of new Old Spice Guys Denver Broncos wide receiver Wes Welker and New England Patriots linebacker Jerod Mayo
Category: Cosmetics & toiletries
Client: Old Spice
Agency: Wieden + Kennedy, Portland
Production: Biscuit Filmworks
Country: United States of America
Director: Steve Rogers
Creative Director: Craig Allen
Executive Creative Director: Joe Staples
Executive Creative Director: Susan Hoffman
Creative Director: Jason Bagley
Copywriter: nathaniel lawlor
Art Director: Croix Gagnon
Producer: Lindsay Reed
Producer: Jennifer Fiske
Executive Producer: Shawn Lacy
Executive Producer: Holly Vega
DoP: Ben Seresin
Head of Production: Ben Grylewicz
Line Producer: Jay Veal
Editorial: Rock Paper Scissors
Editorial: Adam Pertofsky
Assistant Editor: Marjorie Sacks
Post Prod: Julia Batter
VFX: The Mill