Canal Digital Film THE MOST FERTILE WOMAN IN THE WORLD by Try/Apt Oslo

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THE MOST FERTILE WOMAN IN THE WORLD

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Industry Consumer & Public services
Media Film
Market Norway
Agency Try/Apt Oslo
Director Lionel Goldstein - Czar
Art Director Egil Pay
Copywriter Lars Joachim Grimstad
Producer Magne Lynger
Account Supervisor Lars Mitlid
Released May 2013

Awards

Cannes Lions 2013
Film Lions Product & Service; Commercial Public Services Bronze

Credits & Description

Type of entry: Product & Service
Category: Commercial Public Services
Advertiser: CANAL DIGITAL NORGE AS
Product/Service: OPTIONAL TV PACKAGE
Agency: TRY/APT ADVERTISING AGENCY Oslo, NORWAY
Copywriter: Lars Joachim Grimstad
Art Director: Egil Pay
Account Supervisor: Lars Mitlid
Producer: Magne Lynger
Director: Lionel Goldstein
Account Manager: Marte Heiersted
Other Credits: Mari Grundnes Paus/Bacon Osl
Brief Explanation
A woman tells us that she is the most fertile woman in the world. Her doctor explains that she has oversensitive eggs, so she gets pregnant just by the touch of a man.
We see her get impregnated by several men just by them touching her. The men react different when she tells them, some men don't believe her, some become angry and others are happy. At the end, we see the mother with all her children at their home with a lot of TVs.
She explains that with so many different children, it is very nice to have the opportunity to choose different channels with an optional TV-package.