Orange Film TANIA THE PARTY PLANNER by Saatchi & Saatchi Geneva

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TANIA THE PARTY PLANNER

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Industry Telecommunications Services
Media Film
Market Switzerland
Agency Saatchi & Saatchi Geneva
Director Green Lemon
Creative Director Steve O'leary
Art Director Nicolas Ermakoff
Copywriter Daniel Chandler
Producer Alexandra Sieger
Account Supervisor Christian Rummel - Stéphanie Lauzon
Editor Aurelien Dupont
Production La PAC
Released August 2010

Credits & Description

Category: Commercial Public Services
Advertiser: ORANGE TELECOMMUNICATIONS SA
Product/Service: ORANGE ME SERVICE PLAN
Agency: SAATCHI & SAATCHI
Production Company: LA PAC, Paris, FRANCE
Date of First Appearance: Aug 23 2010
Chief Creative Officer: Derek Green
Creative Director: Steve O'leary (International Creative Director)
Copywriter: Daniel Chandler
Art Director: Nicolas Ermakoff
Agency Producer: Scott Mcburnie
Account Supervisor: Christian Rummel - Stéphanie Lauzon (International Account Director)
Advertiser's Supervisor: Andrea Rinnerberger - Martin Zehnder
Producer: Alexandra Sieger
Director: Lemon
Editor: Aurélien Dupont
Post Production: Ultra Images - Zürich
Music: Nylon Studios - New York
Account Manager: Corinne Maissen - Chloe Depiesse
Planner: Pascal Schaub - Lachlan Badenoch
Director Of Photography: Carlos Ritter

English Description
Tania the party planner is one of 3 characters created for the launch of Orange Me, a new price plan that allows you to choose as much talk, text or surf as you want. Tania can breathe life into any party, creating events quicker than you can say flashmob. So, to fuel her furious thumbs, Tania based her Orange Me price plan around text and some talk, to convince people to come to her slightly more obscure outings.