Oreo Film Life raft by MJZ, Wieden + Kennedy Portland

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Life raft

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Industry Confectionery & snacks, Biscuits
Media Film
Market United States
Agency MJZ
Director Tom Kuntz
Agency Wieden + Kennedy Portland
Art Director Christina Gignac
Copywriter Nathanial Lawlor
Editor Mackenzie Culter, Gavin Cutler
Released April 2013


Cannes Lions 2013
Film Lions Product & Service; Sweet Foods & Snacks Silver

Credits & Description

Media: TV
Category: Confectionery & Snacks
Agency: Wieden + Kennedy
Brand: Oreo
Geo: Americas, United States
Advertising Agency: Wieden + Kennedy, Portland, USA
Chief Creative Officer: Dan Wieden
Executive Creative Directors: Joe Staples, Susan Hoffman
Creative Directors: Craig Allen, Jason Bagley, Matt O'rourke
Copywriter: Nathanial Lawlor
Art Director: Christina Gignac
Agency Producers: Ben Grylewicz, Colleen Wellman
Account Supervisors: Ken Smith, Jessie Young
Advertiser's Supervisor: Lisa Mann
Producers: Scott Howard, Emily Skinner
Director: Tom Kuntz
Editor: Gavin Cutler
Sound Design/Arrangement: Sam Shaffer
Account Manager: Scott Sullivan
Planner: Matt Kelley
Director Of Photography: Toby Irwin
Editing Company: Mackenzie Cutler
Mixer: Loren Silber
Mix Producer: Jessica Locke
Vfx Producer: Christina Thompson
Production Company: MJZ Los Angeles