Paspaley Pearls Film The Most Beautiful Pearls In The World by 72andsunny

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The Most Beautiful Pearls In The World

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Industry Jewelry
Media Film
Market Australia
Agency 72andsunny
Released October 2018

Credits & Description

Alternative title: Something Real
Media: TV
Category: Other
Client: Paspaley Pearls
Agency: 72andSunny, Sydney
Country: Australia
Published: October 2018
Paspaley and 72andSunny Sydney have released their first work together following a competitive pitch in January. The new campaign entitled, “Something Real” aims to help Paspaley lead the changing perception of pearls as the brand continues to connect with values of the modern woman. The campaign captures adventure, beauty and uniqueness shared by both the pearl and the woman and was shot in the stunning home of the Paspaley pearl, the Kimberley.