Pepsi Film Pepsi: Forever Young

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Pepsi: Forever Young

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Industry Soft Drinks
Media Film
Market United States
Released April 2008


Super Bowl 2009
Television - Entry

Credits & Description

A year ago, was selling Barack Obama's candidacy on YouTube; now he's breathing the "winds of change" for Pepsi, with an Obama-esque logo and tagline ("Every generation refreshes the world"). A mashup with Bob Dylan, whose "Forever Young" provides the soundtrack, assures baby boomers that they still enjoy their God-given right never to be considered old. Across the country, millions of children ask their parents if John Belushi was Jack Black's dad.