Pepsi: Kick in the Mix! by CLM BBDO Paris for Pepsi

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Pepsi: Kick in the Mix!

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Industry Soft Drinks
Media Film
Agency CLM BBDO Paris
Production Rattling Stick
Released April 2012

Credits & Description

AGENCY CLM BBDO
AGENCY PRODUCER France Monnet
PRODUCTION COMPANY Rattling Stick
DIRECTOR Steve Cope
PRODUCER Kate Taylor
VFX Framestore
TELECINE Dave Ludlam

New football pepsi commenerical 2012!
Includes football stars from the Around the world!
Arsenal - Jack Wilshere
Chelsea - Lampard,Torres and Drogba
Manchester City - Sergio Aguero
FC Barcelona - Lionel Messi
Today, Pepsi MAX announces the launch of its brand new, music-fuelled "Kick In The Mix" campaign, which sees the worlds of music and football collide as the Pepsi MAX global superstars take their moves off the pitch like never before.
Pepsi MAX players including three-time 'FIFA World Player of the Year' Lionel Messi, Didier Drogba, Fernando Torres and Frank Lampard are joined by two of the world's most exciting young footballers, Jack Wilshere and Sergio 'Kun' Agüero to front the 2012 campaign. The line-up also features internationally renowned DJ, producer and hit-maker, Calvin Harris, who provides the soundtrack and musical direction for the campaign.
The new multi-faceted campaign fuses the speed, flair and tempo of football, together with the energy, rhythm and passion of music. The campaign includes a brand new television commercial which sees the players kick off a game of football on a very different pitch from what they're used to.