Pepsi Film Memory Exchange by Rapp Collins Brazil

Adsarchive » Film » Pepsi » Memory Exchange

Memory Exchange

Pin to Collection
Add a note
Industry Soft Drinks
Media Film
Market Brazil
Agency Rapp Collins Brazil
Creative Director Felipe Andrade
Art Director André Marchesi
Copywriter Henrique Guimarães, Lucas Sliva
Production Trator Filmes
Director Will Mazzola
Released June 2017

Credits & Description

Category: Non-Alcoholic Drinks
Media: Experiential
Brand: Pepsi
Agency: Rapp
Geo: Brazil
Advertising Agency: Rapp, São Paulo, Brazil
Creative Director: Felipe Andrade
Art Director: André Marchesi
Copywriters: Henrique Guimarães, Lucas Sliva
Production Company: Trator Filmes
Director: Will Mazzola
Published: June 2017
Inspired by the Champions League, the biggest interclub soccer championship in the world, Pepsi invited some soccer tickets collectors and asked them to exchange their most valued one for a Champions League finals ticket. Some of them have said "yes," others "no." And those that had proved their true love for the sport have won the real prize.