Childline Film It Follows Me Around by NSPCC

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It Follows Me Around

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Industry Against violence
Media Film
Market United States
Agency NSPCC
Creative Director Louis Haywood
Art Director Ben Liam Jones, Andy Hunter
Copywriter Ben Liam Jones, Andy Hunter
Production Mustard Films
Director Ben Liam Jones, Andy Hunter
Production ShootMedia
Service Agency MPC
Released January 2013


Cannes Lions 2013
Film Lions Internet Film; Long Format Internet Film Bronze

Credits & Description

Advertiser: ChildLine
Product: Physical Abuse Awareness
Title: It Follows Me Around
Advertising Agency: NSPCC
Creative Director: Louis Haywood
Copywriters: Ben Liam Jones & Andy Hunter
Art Directors: Ben Liam Jones & Andy Hunter
Agency: Producer Louis Haywood
Production Company: ShootMedia & Mustard Films
Director: Ben Liam Jones & Andy Hunter
Production Company Producer: Elliott Cranmer
Director of Photography: Duncan Telford
Post Production: MPC
VFX: Artist Matt Osbourne
Editing Company: Marshall Street Editors
Editor: Patric Ryan
Audio Post Production: Grand Central
Brief Explanation
The NSPCC ChildLine online campaign, "It Follows Me Around".
Featuring the child actor Sammy Williams and Neil Maskell as his father, the film aims to help young people understand the signs of physical abuse and realise that it is not their fault.