Popsicle Film Sweeten Your Life by A Common Thread, The Hairy Banana

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Sweeten Your Life

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Industry Ice cream & Cold desserts
Media Film
Market United States
Agency A Common Thread
Agency The Hairy Banana
Director Wave Productions
Production Ntropic
Released November 2012

Credits & Description

LOS ANGELES—November 13, 2012— Popsicle sticks serve as a springboard to true love in a clever new spot directed by Ross Ching of A Common Thread.
Titled Sweeten Your Life, the spot, directed by Ching on spec, centers on a domino-like chain reaction in which hundreds of the familiar wooden sticks are sent flying in the air. A boy sets up an intricately woven maze of sticks at a beach in order to attract the attention of a young girl. The last stick in the chain tumbles in a plastic cup held by the girl. It bears a message asking her for a date.
Title: Sweeten Your Life
Production: A Common Thread. Ross Ching (rossching.com), director; J.P. McMahon and Tristan Drew, executive directors; Don Le, producer; George Tsai, associate producer; Dennis Craig, assistant director; Rob Witt, director of photography; Martin Gradek and Kyle Jennings, assistant camera; Carlos Pimentel, production design; George Tsai, Red camera tech; Jordan Harriman, Phantom Miro tech; Sam Puefua, key grip; Justin Vancho, grip; Lily Vi Pham, hair and make-up; Brian Bares, production assistant.
Edit: A Common Thread. David Adametz, editor.
Post: Ntropic. Marshall Plante, colorist.
Special thanks: Nam Luong, Lily Pham (Serenbloopity), Tonaci Tran (Tonaci Visuals).
Music: Go Do by Jonsi
Cast: Ashton Arbab (boy), Natalie Weissman (girl) Jon Pierce and Joshua Littleton (skaters), Natalie Soleil, Scher Guzzo and Hayley Seat (jump ropers), Lauren Lopez (girl washing her feet).
Extras: Ashley Romeo, Roosevelt Gordon, T'Essence Minnitee, Samantha Rafanello, Keri Taylor, Lauren Taylor, Jordan Taylor, Karen Wright Brooks, Weston McClelland, Val Emanuel, Lacy Ray, Jaida Benjamin, Roosevelt Langham