Portuguese Film Academy Film Orgasm by FCB Lisbon


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Industry Shows, Events & Festivals, Education
Media Film
Market Portugal
Agency FCB Lisbon
Creative Director Edson Athayde
Art Director Diego Torgo
Copywriter Viton Araujo, Barbara Dzikanowice
Production Bro Cinema
Director Mário Patrocínio
Released August 2017

Credits & Description

Category: Recreation, Leisure and Education
Media: Film
Brand: Portuguese Film Academy
Agency: FCB
Geo: Portugal
Advertising Agency: FCB, Lisbon, Portugal
Creative Director: Edson Athayde
Art Director: Diego Tórgo
Copywriters: Viton Araújo, Barbara Dzikanowice
Film Director: Mario Patrocínio
DOP: André Braz
Production Company: BRO Cinema
Published: August 2017
In storytelling, we know, every word matters. And a different word, in the right moment, can change the plot entirely. To advertise the first Festival of Scriptwriting for TV and Cinema in Portuguese language, promoted by the Portuguese Film Academy, FCB Lisbon created a smart and fun campaign that proves exactly that. The two films, "Orgasm" and "Kitchen" show how an apparently insignificant word changes everything in the story.
In visual writing, all words are important and responsible for building a good script. This campaign emphasizes precisely the power that the addition or subtraction of a mere preposition have in the narrative of a story.
A smart and fun short film to advertise the 4 Hands Scriptwriting Festival, promoted by the Portuguese Film Academy.