Reale Mutua Insurance Film Protetti, non solo assicurati by STV DDB Milan

Adsarchive » Film » Reale Mutua Insurance » Protetti, non solo assicurati

Protetti, non solo assicurati

Pin to Collection
Add a note
Industry Insurance
Media Film
Market Italy
Agency STV DDB Milan
Director Vesa Manninen
Creative Director Aurelio Tortelli
Art Director Marco Giovannoli
Copywriter Lucia Carapellese
Producer Carlotta Magnani, Anna Sica
Released June 2012

Awards

International GrandPrix Advertising Strategies
Winners - Me too

Credits & Description

Advertiser: REALE MUTUA ASSICURAZIONI
Agency: SAFFIRIO TORTELLI VIGORITI
Category: Banking, Investment & Insurance
Chief Creative Officer: Aurelio Tortelli
Creative Director: Aurelio Tortelli
Producer: Anna Sica
Copywriter: Lucia Carapellese
Producer: Carlotta Magnani
Other Credits: Executive Producer: Stefano Quaglia
Art Director: Marco Giovannoli
Director: Vesa Manninen

Brief Explanation
The films in this campaign are set in exotic places and in a past surrounded by a magical aura, between the late 1800's and early 1900's. In every episode we see an English explorer accompanied by his attendants. His adventures, or else misadventures, become a metaphor to describe contemporary incorrect behavior that Reale Mutua invites you to avoid.