Avon Film PARKING LOT by 141/Soho Square

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PARKING LOT

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Industry Cosmetics & beauty products
Media Film
Market Brazil
Agency 141/Soho Square
Director Pedro Serrano
Art Director Celso Alfieri
Copywriter Hércules Torres
Production Like Filmes
Production Sound Design
Released April 2011

Credits & Description

Category: Cosmetics & Beauty
Advertiser: AVON
Product/Service: RENEW
Agency: 141 SOHO SQUARE
Production Company: LIKE FILMES, Ibirapuera, São Paulo, BRAZIL, BRAZIL
Production Company: SOUND DESIGN, Ibirapuera, São Paulo, BRAZIL, BRAZIL
Date of First Appearance: Apr 30 2011
Chief Creative Officer: Celso Alfieri
Copywriter: Hercules Torres
Art Director: Celso Alfieri
Agency Producer: Antônia Fonseca
Advertiser's Supervisor: Danielle Bibas
Director: Pedro Serrano
Account Manager: Leticia Meira

English Description
A car drives by a full parking lot. Subjective view of the driver where we see lots of cars parked and no spaces available. All of a sudden, the car goes by a free spot for elder people. The car then parks on that spot. To our surprise we see a beautiful woman stepping out of the car. She locks the car and walks away without a worry