Richelieu: The Richelieu Life by DraftFCB Cape Town for Richelieu

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Richelieu: The Richelieu Life

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Industry Alcoholic drinks & Tobacco
Media Film
Market South Africa
Agency DraftFCB Cape Town
Creative Director Aaron Harris
Art Director Riaan Van Wyk
Copywriter Andre De Wet
Producer Caz Freidman
Production Black Ginger
Production Seven Films
Released August 2012

Credits & Description

Media: TV
Geo: South Africa
Category: Alcoholic Drinks
Agency: Draftfcb
Brand: Richelieu
Draftfcb Cape Town has created a sophisticated new television commercial for Richelieu that – packed with beautiful scenery, glamorous people and fast cars – is a flawless portrayal of the luxurious Richelieu Life.

Advertising Agency: Draftfcb, Cape Town, South Africa
Executive Creative Directors: Mike Barnwell, Francois de Villiers
Creative Director: Aaron Harris
Art Director: Riaan van Wyk
Copywriter: Andre de Wet
Producer: Caz Freidman
Production House: Lourens van Rensburg / Seven Films
Post Production: Black Ginger
Sound: Arnold Vermaak / We Love Jam
Editing: Lucian Barnard / Aces Up
Sound Track: Pulse