Works » Road Safety Authority

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Industry Traffic safety
Media Television & Cinema
Market United Kingdom
Agency Irish International BBDO Dublin
Director Stevie Russell
Agency Sonny
Released June 2011


Young Director Award 2012
Broadcast Broadcast – Europe 1st Prize

Credits & Description

Title "Loaded Weapon"
Agency Irish International
City Dublin
Campaign Road Safety
Advertiser Road Safety Authority
Brand Road Safety Authority
Media Type Television & Cinema
Copywriter Mr. Dillon Elliot
Account Director Mr. Ken Kerr
Client: RSA
Director : Stevie Russell
Production company: Sonny
Produced by TIDAL
Country: UK

The TV Commercial titled Loaded Weapon was done by Irish International BBDO Dublin, Sonny advertising agencies for Road Safety Authority in United Kingdom. It was released in Jun 2011.