Mastercard: WITNESSING HISTORY - SOUTH AFRICA by Prodigy Films for Mastercard

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Industry Banking & Financial Services, Credit Cards, Business equipment & services, Corporate Image
Media Film
Market South Africa
Agency Prodigy Films
Released September 2010

Awards

Spikes Asia 2011
Film Craft Craft: TV Bronze

Credits & Description

WITNESSING HISTORY - SOUTH AFRICA
Advertiser MASTERCARD
Product RUGBY WORLD CUP 2011 SPONSORSHIP
Entrant PRODIGY Sydney, AUSTRALIA
Type of Entry: Craft: TV
Category: Direction
Title: WITNESSING HISTORY - SOUTH AFRICA
Advertiser/Client: MASTERCARD
Product/Service: RUGBY WORLD CUP 2011 SPONSORSHIP
Entrant Company: PRODIGY Sydney, AUSTRALIA
Advertising Agency: McCANN ERICKSON SYDNEY, AUSTRALIA
Creative Credits
Production Company: PRODIGY Sydney, AUSTRALIA
2nd Production Company: HUNGRY MAN London, UNITED KINGDOM
Name Company Position
Executive Director - Chris Johnston Chief Creative Officer
Michael Raso Executive Creative Director
Ros Payne Agency Producer
Account Director - Isabel Cox Account Supervisor
Ben Swaffer Producer
Richard Bullock Director
Adam Wills Editor
Prodigy Post Production
Peter Eastgate Director Of Photography
Brief Explanation:
“Witnessing History” focuses on uncovering the emotional stories behind the well-documented on-field priceless moments. The moments are brought to life by a range of people - not just the players - by exploring their take on each moment and what it meant to them.

The Film titled Mastercard: WITNESSING HISTORY - SOUTH AFRICA was done by Prodigy Films advertising agency for product: Rugby World Cup 2011 (brand: Mastercard) in South Africa. It was released in Sep 2010.