CANNED PEPPERS by BBDO Mexico for Sabritas

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CANNED PEPPERS

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Industry Confectionery & snacks, Biscuits, Chips
Media Film
Market Mexico
Agency BBDO Mexico
Director Pipe Ibarras
Executive Creative Director Luis Ribo
Art Director Antonio Alvarez
Copywriter Antonio Alvarez - Ariel Soto
Account Supervisor Alberto Huicochea - Saul Martinez
PR Whiskey Films
Released March 2011

Credits & Description

Category: Sweet Foods & Snacks
Advertiser: SABRITAS MEXICO
Product/Service: RUFFLES CRISPS
Agency: BBDO MEXICO
Production Company: WHISKEY FILMS, Mexico City, MEXICO
Date of First Appearance: Mar 1 2011
Executive Creative Director: Luis Ribo
Creative Director: Antonio Alvarez - Ariel Soto
Copywriter: Ariel Soto
Art Director: Antonio Alvarez
Agency Producer: Pepe Mere
Account Supervisor: Alberto Huicochea
Director: Pipe Ibarras
Account Manager: Francisco Partida
Planner: Carla Mccloskey

English Description
We see a guy who tries the new Ruffles Flamin´Hot chips, which turn out to be very hot. He´s desperate, so he seeks water all around the kitchen.
Finally, he opens the fridge and he grabs a can of very hot pickled jalapeño peppers to quench the burning sensation.