Samsung Film Do What You Can't by Leo Burnett Sydney

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Do What You Can't

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Industry Mobile phones, devices & accessories, Sports Teams & Events
Media Film
Market Australia
Agency Leo Burnett Sydney
Executive Creative Director Vince Lagana
Creative Director Brad Grey
Production Exit Films
Director Tom Campbell
Released April 2018

Credits & Description

Media: Integrated
Category: Home electronics
Client: Samsung
Agency: Leo Burnett, Sydney
Production: Exit Films
Country: Australia
Director: Tom Campbell
Executive Creative Director: Vince Lagana
Creative Director: brad grey
Agency Producer: Michelle Browne
Published: April 2018
Samsung & Sharni Layton.
As proud partners of Netball Australia, Samsung was inspired by Sharni Layton - one of Australia's best known and most passionate Netball players, who truly personified our "Do What You Can't" philosophy.
Sharni's career took an unexpected turn in 2017 after suffering mental exhaustion. Her story along the road to recovery is one she now bravely wants to share with young girls that might be suffering like she did, and is more determined than ever, to show them what can be done.