Saudi Telecom Company/ STC Film Meet the HouseWiFis, 1 by J. Walter Thompson Riyadh

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Meet the HouseWiFis, 1

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Industry Telecommunications Services
Media Film
Market Saudi Arabia
Agency J. Walter Thompson Riyadh
Executive Creative Director Rayyan Aoun
Creative Director Amr Wagih
Senior Art Director Max Dipasupil
Copywriter Abeer Al Salem
Senior Copywriter Yazeed Alharthi
Production Wonderful Productions
Director Aziz Aljasmi
Released August 2017

Credits & Description

Creative Agency: J. Walter Thompson Riyadh
Chafic Haddad - Chief Creative Operations Officer
Rayyan Aoun - Executive Creative Director
Amr Wagih - Creative Director
Max Dipasupil - Sr.Art Director
Ezzeddine Yassine - Art Director
Abeer Al Salem - Arabic copywriter
Yazeed Alharthi - Senior Arabic Copywriter
Dana Alkutoubi - Head of Strategic Planning
Jad Haddad - Associate Business Director
Ahmed Alsahhaf - GM of Marketing Communication - Consumer Business Unit
Faisal Al Saad - Traditional Media Director

Production house: Wonderful Productions
Director: Aziz Aljasmi
Executive Producer: Paul Sabbagh
Producer: Joe Hayek


STC has challenged stereotypes, designating Saudi mothers as the ambassadors for its home internet campaign!
The most successful fixed broadband campaign to date, Meet the HouseWiFis solves the modern-day conundrum of Saudis spending less time at home, by depicting comic scenarios in the lives of three different housewives, sharing tips on how to bring their families together under one roof with the help of STC’s fixed internet packages.
Why? Because there truly is no place like home.