Sekerbank Film PHARMACY by Concept

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Industry Banking & Financial Services
Media Film
Market Turkey
Agency Concept
Creative Director Kerem Altuntas, Kerem Õzkut
Art Director Aybars Gürlü
Copywriter Emre Kuzuoğlu
Producer Barış Kaya
Account Supervisor Fabienne Filippucci
Editor Levent Semerci
Production Creavidi
Released April 2011

Credits & Description

Category: Banking, Investment & Insurance
Advertiser: SEKERBANK
Product/Service: HOME LOAN
Production Company: CREAVIDI, Istanbul, TURKEY
Date of First Appearance: Apr 27 2011
Creative Director: Kerem Özkut/Kerem Altuntaş
Copywriter: Emre Kuzuoğlu
Art Director: Aybars Gürlü
Account Supervisor: Fabienne Filippucci
Advertiser's Supervisor: Fabienne Filippucci
Producer: Barış Kaya
Director: Levent Semerci
Editor: Levent Semerci
Sound Design/Arrangement: Güray Gürsel
Cameraman: Levent Semerci
Lighting: Orhan Sever
Cinematographer: Yıldız Asanboga
Director Of Photography: Levent Semerci
Editing Company: Creavidi

English Description
There are many young 3rd generation Turkish people in Germany. Although living and working in Germany, they have a deep longing inside to go back to their homeland, Turkey. They feel the homesickness in their every day life.

In the film we see a pharmacist working in a regular day. She pauses for a second and we see her getting lost in her thoughts. Than she starts working again.

Again, you worked all night.
Come back home.

With the voice over we see super:
Turkey’s first 30 year home loan