Skittles Film FIST by Smith and Jones Films, TBWA\Chiat\Day USA

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FIST

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Industry Candies
Media Film
Market United States
Agency Smith and Jones Films
Agency TBWA\Chiat\Day USA
Director Ulf Johansson
Art Director Jonathan Mackler
Copywriter Jim Lemaitre
Producer Megan Moore, Philippa Smith
Editor Mackenzie Culter, Gavin Cutler
Released February 2011

Credits & Description

Category: Sweet Foods & Snacks
Advertiser: WRIGLEY
Product/Service: SKITTLES SWEETS
Agency: TBWA\CHIAT\DAY
Production Company: SMITH AND JONES FILMS, North Hollywood, USA
Date of First Appearance: Feb 6 2011
Chief Creative Officer: Mark Figliulo
Creative Director: Jonathan Mackler
Copywriter: Jim Lemaitre
Art Director: Jonathan Mackler
Agency Producer: Jason Souter
Producer: Megan Moore/Philippa Smith
Director: Ulf Johansson
Editor: Gavin Cutler
Director Of Photography: Andrzej Sekula
Editing Company: Mackenzie Cutler

English Description
Two men find themselves trapped in giant fists, when it finally occurs to them - freedom might just be a giant bag of Skittles away. After all, what hand can resist reaching for Skittles? The only hiccup in the plan? There's no such thing as a giant bag of Skittles.