Skol Film SWAMP MONSTER by Cine, F/Nazca Saatchi & Saatchi Sao Paulo

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Industry Beers and Ciders
Media Film
Market Brazil
Agency Cine
Director Andre De Melo Godoi
Art Director Joao Linneu, Rodrigo Castellari, Theo Rocha
Copywriter Fabio Fernandes, Pedro Prado, Eduardo Lima, Carlos Di Celio
Producer Prodigo Films
Account Supervisor Marcello Penna | Carmen Rodriguez | Danielle Cabral
Editor André Dias, Alexandre Boechat
Agency F/Nazca Saatchi & Saatchi Sao Paulo
Released April 2010

Credits & Description

Category: Alcoholic Drinks
Advertiser: AMBEV/SKOL
Product/Service: SKOL BEER
Production Company: PRODIGO FILMS, São Paulo , BRAZIL
Date of First Appearance: Jan 14 2011
Chief Creative Officer: Fabio Fernandes
Creative Director: Fabio Fernandes/Eduardo Lima
Copywriter: Fabio Fernandes/Pedro Prado
Art Director: Rodrigo Castellari
Agency Producer: Regiani Pettinelli/Adriano Costa/Danilo Abraham
Account Supervisor: Marcello Penna
Advertiser's Supervisor: Carlos Lisboa/Pedro Earp/Ricardo Marques
Producer: Prodigo Films
Director: André Godoi
Editor: Alexandre Boechat/André Dias
Sound Design/Arrangement: Satélite/Kito Siqueira
Post Production: Prodigo Films Team
Account Manager: Christiano Bock/Danielle Cabral
Planner: Fernand Alphen/Bertrand Cocallemen/Guilherme Pasculli
Cinematographer: Pedro Cardillo
Other Credits: Locution By: Fernando Rojo

English Description
Skol begins 2011 with the “Swamp Monster” film, from the “One for all. All for one” campaign. Created by F/Nazca, the film evokes sociability and having fun with friends. “Swamp Monster” begins with three friends exhausted after a long hike in the forest who are surprised by a monster destroying their trailer where there are camping. Even if fearful of what awaits them inside the trailer, the group of friends immediately runs back to confront the monster and save their Skol in time. Then we see the friends having fun and playing cards with the monster who they have now nicknamed “Hair”. Portraying fun and unusual moments between friends mark the new communication of Skol, “One for all. All for one”.