START OF THE SEASON by Brothers & Sisters London for BSkyB

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START OF THE SEASON

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Industry TV Channels/Radio Stations and Programmes
Media Film
Market United Kingdom
Agency Brothers & Sisters London
Director Ivan Bird
Executive Creative Director Andy Fowler
Creative Director Mark Harris
Art Director Will Flack
Copywriter Aaron Willmer
Producer Lucy Sherwood
Editor Billy Mead @ Ten Three
Production Rattling Stick
Released September 2011

Credits & Description

Category: Cinematography
Advertiser: BSKYB
Product/Service: SKY SPORTS
Agency: BROTHERS AND SISTERS
Production Company: RATTLING STICK, London, UNITED KINGDOM
Executive Creative Director: Andy Fowler
Creative Director: Mark Harris
Copywriter: Aaron Willmer
Art Director: Will Flack
Agency Producer: Tracy Macassey
Producer: Lucy Sherwood
Director: Ivan Bird
Editor: Billy Mead
Cameraman: Pete Batten/Jim Jolliffe/Alex Reid
Music: Tom Hiscox
Director Of Photography: Ivan Bird
EditingCompany: Tenthree
ProductionManager: Sarah Du Casse
Director Of Photography: Ivan Bird
Editing Company: Tenthree

English Description
This commercial was created to remind football fans that watching their beloved game on Sky Sports HD was the closest thing to being there. Shot at the last 5 games of the 2010 season, the director and 3 cameramen all armed with Canon 5D’s, based themselves on the sidelines with the brief to ‘capture football as it's never been seen before’. Having such a small and agile unit meant that Ivan was able to shoot the drama of the beautiful game in its rawest and most truthful form.