Works » Smart

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Industry Cars
Media Digital, Interactive & Mobile
Market United Kingdom
Agency Weapon7 London
Production Pulse Films Ltd
Producer Oliver Roskill
Account Supervisor Rich Moloney
Editor Thomas Grove Carter
Creative Director Jason Cascarina, Anthony Mcginty
Executive Creative Director Jeremy Garner
Director Ben Newman
Released September 2012

Awards

London International Awards 2013
TV/Cinema/Online Film Automotive Bronze Winners
One Show 2013
One Show Cinema Advertising / Long Form - :90 and Over - Single Merit
Epica Awards 2012
TV/Cinema commercial Automobiles Gold

Credits & Description

Advertiser: MERCEDES-BENZ
Agency: WEAPON7
Category: Short Format Internet Film
Advertising campaign: SKATE FORTWO
Director: Ben Newman
Sound Studio: Factory
Editing Company: Family Editing
Music: Hanni El Khatib
Copywriter: Jason Cascarina
Creative Director: Jason Cascarina
Executive Creative Director: Jeremy Garner
Producer: Oliver Roskill
Account Supervisor: Rich Moloney (AMV BBDO)
Director Of Photography: Steve Annis
Agency Producer: Adam Walker (AMV BBDO)
Art Director: Anthony McGinty
Creative Director: Anthony McGinty
Planner: Dan Bowers
Editor: Thomas Grove Carter
Music: You Rascal You

Brief Explanation
To celebrate the unique experience of a purely two-seater car, we created and filmed another unique experience for two - two skaters performing simultaneous tricks on a single skateboard specially built for two people.

Execution
To be completed.

The Digital Advert titled Skate Fortwo by Kilian Martin and Alfredo Urbon was done by Weapon7 London advertising agency for product: Smart Fortwo (brand: Smart) in United Kingdom. It was released in Sep 2012.