IT'S A PERFECT WORLD by Dentsu Inc. Tokyo, MONSTER for Sony Bravia

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IT'S A PERFECT WORLD

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Industry TV
Media Film
Market Japan
Agency Dentsu Inc. Tokyo
Director Koichi Iguchi
Art Director Yoichi Komatsu
Copywriter Takuya Isojima
Producer Takaharu Hatori
Agency MONSTER
Released October 2010

Credits & Description

Category: Home Electronics & Audio-Visual
Advertiser: SONY
Product/Service: 3D BRAVIA TV
Agency: DENTSU
Production Company: MONSTER , Tokyo, JAPAN
Date of First Appearance: Oct 1 2010
Creative Director: Yoichi Komatsu/Takuya Isojima
Copywriter: Takuya Isojima
Art Director: Yoichi Komatsu
Agency Producer: Kohei Matsumoto
Producer: Takaharu Hatori
Director: Koichi Iguchi
Animation: Yoshifumi Sadahara
Account Manager: Kuniyuki Marumo/Yosuke Mamiya/Tomoyasu Katagai
Planner: Yoichi Komatsu/Yuji Matsumura
Cinematographer: Stephen Mcgehee
English Description
In this advert we see Sony screens passing through the world. Front small plants, a mother and her child, cars on the motorway and iconic landmarks.
This Sony 3D HDTV commercial was created as a multi-country ad for the various markets. Our goal was to demonstrate Sony's outstanding 3D quality using the theme, "All 3D is not equal."