Specsavers Film Arctic by Specsavers Creative

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Industry Health & Pharmaceutical Products
Media Film
Market United Kingdom
Agency Specsavers Creative
Director Graham Daldry, Chris Denton
Creative Director Graham Daldry
Creative Simon Bougourd, Neil Brush
Released September 2017

Credits & Description

SPECSAVERS has applied its much-loved 'Should've Gone to Specsavers' strapline to the promotion of its free hearing tests in a new TV commercial via Specsavers Creative, that breaks during ITV's X-Factor on Sunday 3 September. The new ad sees a scientist at a remote research facility in the Arctic awaiting delivery of urgent 'supplies'. But instead, his HQ sends him a funny 'surprise' by mistake - somebody should've gone to Specsavers for a hearing test.
Media: TV
Category: Retail services
Client: Specsavers
Agency: Specsavers Creative
Production: Specsavers Creative
Director: Chris Denton
Director: Graham Daldry
Creative Director: Graham Daldry
Creative: Neil Brush
Creative: Simon Bougourd
Producer: Kristin Rathje
Producer: Louise Fletcher
DoP: Matt Fox
Post-production: Richard Harris, Scott Harris @ UNIT
Production designer: Natasha Rand
Costume designer: Zelda Stellars
Hair & make-up: Natasha Lawes
Sound: Simon Capes @ Soho Square Studios