|Creative Director||Graham Daldry|
|Creative||Mark De La Rue, richard james|
|Epica Awards 2013|
|Film||Health & Beauty||SILVER|
Credits & Description
SpecSavers has returned to UK TV screens with a new 'Should've' commercial that features a shortsighted vet. The spot opens on a vet stroking a cat called Phoebe. The Vet becomes increasingly alarmed when he can find no signs of life in the moggie, eventually calling upon his trusted assistant Karen to help. But things aren't quite as they seem....The campaign promotes Specsavers' 2 for 1 glasses offer and targets a broad demographic.