Starbucks Film SNOWFLAKE by BBDO New York

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Industry Cafe
Media Film
Market United States
Agency BBDO New York
Creative Director Linda Honan
Art Director Danilo Boer
Copywriter Laddie Peterson
Account Supervisor Melissa Barnes, Jeff Prince
Editor Steve Gandolfi
Production Epoch Films
Production Rattling Stick
Director Daniel Kleinman
Released November 2010

Credits & Description

Category: Restaurants & Fast Food Outlets
Advertiser: STARBUCKS
Product/Service: STARBUCKS
Production Company: EPOCH FILMS, New York, New York, USA, USA
Production Company: RATTLING STICK, New York, New York, USA, USA
Date of First Appearance: Nov 16 2010
Chief Creative Officer: David Lubars
Creative Director: Linda Honan (Senior Creative Director)
Copywriter: Laddie Peterson
Art Director: Danilo Boer
Agency Producer: Becky Burkhard (Assistant Producer)/Rani Vaz (Director Of Music/Radio Production)
Account Supervisor: Melissa Barnes/Jeff Prince
Director: Daniel Kleinman
Editor: Steve Gandolfi
Post Production: Framestore (Visual Effects Company)/Steve Rosen @ Sonic Union (Mixing)
Music: Matt Pond Pa/Snow Day
Director Of Photography: Carl Nilsson
Editing Company: Cut And Run

English Description
Some people think winter begins when you pull out your heavy coats and wool sweaters, or when you start to see your breath. Others look to the calendar to know the exact day. But we all know that the first snowfall of the season signals the true beginning of winter. Or, if you’re a fan of Starbucks, it’s when the holiday drinks and red cups return. This spot announced the return of both—winter and the Starbucks holiday drinks season—through a magical kind of snowfall, with kites that look like snowflakes, taking over New York City.