T. Rowe Price Film Equity Analyst Explores Opportunities in Mexico City by J. Walter Thompson New York

Adsarchive » Film » T. Rowe Price » Equity Analyst Explores Opportunities in Mexico City

Equity Analyst Explores Opportunities in Mexico City

Pin to Collection
Add a note
Industry Banking & Financial Services
Media Film
Market United States
Agency J. Walter Thompson New York
Released August 2018

Credits & Description

Media: TV
Category: Finance & insurance
Client: T. Rowe Price
Agency: J. Walter Thompson New York
Country: United States of America
Published: August 2018
Synopsis:
T. Rowe Price today launched a new U.S. mass media advertising campaign, 'The Full Story', showcasing its strategic investing approach. The campaign created by J. Walter Thompson, is designed to dispel some of the inherent complexity in investing by demonstrating how the firm’s investment professionals conduct research, going beyond the numbers and into the field to identify and analyse investment opportunities for its mutual funds and other investment products. The advertisements illustrate for investors T. Rowe Price’s investing process, which is driven by rigorous research, independent thought, and prudent risk management. Beginning today, the campaign is running nationally in digital and print properties, social media channels, and select local TV markets. T. Rowe Price plans to launch its national TV spots in September.