The Partnership at Drugfree.org by Leo Burnett New York for The Partnership at Drugfree.org

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The Partnership at Drugfree.org

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Industry Charities, Foundations, Volunteers, Against Drugs
Media Film
Market United States
Agency Leo Burnett New York
Executive Creative Director David Skinner Leo Burnett New York
Art Director Doffen Ærlige
Copywriter Simen Braathen
Production Dutch Uncle
Production Noma Bar
Released August 2012

Credits & Description

"Sometimes what you want to do isn't what you should do," states a new TV spot for Partnership at Drugfree.org. Created by Leo Burnett New York, the new ad campaign explains how the Partnership at Drugfree.org is an effective organization that works with parents to reduce drug and alcohol abuse among teens and young adults. The campaign raises awareness for Partnership at Drugfree.org, a destination parents should go for information, if they find out that their teen has a drug problem.

Campaign Credits
Client: The Partnership at Drugfree.org
TV Spot: Driveway
Agency: Leo Burnett New York
Chief Creative Officer: Jay Benjamin
SVP, Executive Creative Director: Darren Wright
Executive Creative Director: David Skinner
Copywriter: Simen Braathen
Art Director: Doffen Ærlige
Account Director: Kristal Korzon
Design Director: Masataka Kawano
Print Producer: Laurie Gustafson
Production Company: Dutch Uncle Agency
Production Company: Noma Bar