The Light Of Life Foundation Film Not What You Think by Campbell Ewald

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Not What You Think

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Industry Against Cancer
Media Film
Market United States
Agency Campbell Ewald
Director Frank Ockenfels Iii
Executive Creative Director Archive New York, Carl Mandelbaum
Creative Director Gary Goldsmith, Dean Hacohen
Art Director Eider Suso, Bernie Hogya, Elder Susso
Copywriter Josh Schildkraut
Released September 2003


The 2004 Win Ad Awards
The Winners PSA Persephone Award 3rd

Credits & Description

Company: LOWE, USA, New York
Executive Creative Director: Carl Mandelbaum - Audioengine/New York (Mixer/Engineer)
Creative Director: Gary Goldsmith/Dean Hacohen/Bernie Hogya
Copywriter: Josh Schildkraut
Art Director: Eider Suso/Bernie Hogya
Agency Producer: Sasha Stollman
Account Supervisor: Alecia Fox
Advertiser's Supervisor: Joan Shey
Director: Frank W. Ockenfels 3
Producer: Tom Korsan
Editor: John Young (Consulate/New York)