Tjäreborg Film TJAREBORG: EPISODE 1: Beginning by 358 Helsinki, MJÖLK

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TJAREBORG: EPISODE 1: Beginning

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Industry Transport, travel & tourism
Media Film
Market Finland
Agency 358 Helsinki
Art Director Maria Fridman
Copywriter Taro Korhonen
Designer Hp Savolainen
Agency MJÖLK
Director Juho Konstig, Marko Antila
Creative Director Antero Jokinen
Account manager Robert From
Released January 2011

Credits & Description

Tjareborg is part of the Thomas Cook Group. Tjareborg is Finlandsâ third biggest travel organizer.
We picked a family at random and flew them from the freezing Finnish winter to the searing hot beaches of Phuket, Thailand with three-hours notice. What happened at their Tjareborg destination? 358, Helsinki revealed that in the "Lahdetja lomalle" minireality-show, which was shown on TV and online around Christmas with the family ending up interviewed by the daily tabloid Ilta-Sanomat. And sales of summer vacation packages increased by 88%.
Client: TJAREBORG
Agency: 358 Helsinki
Production Company: MJÖLK
Date Uploaded: 2011-02-13
Director:  JUHO KONSTIG
Director:  Marko Antila
Creative Director: Antero Jokinen
Copywriter: Taro Korhonen
Art Director: maria fridman
Agency Producer: KRISTA DURCHMAN
Designer: HP Savolainen
Account manager: Robert from
Country: Finland
Strategist: Milla Kokko