Contractor by DDB Toronto, Tribal Toronto for Toronto Jewish Film Festival

Contractor

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Industry Shows, Events & Festivals
Media Film
Market Canada
Agency DDB Toronto
Director David Mcnally
Executive Creative Director Denise Rossetto, Todd Mackie
Art Director Jake Bundock
Producer Kristina Anzlinger
Editor Raj Ramnauth
Agency Tribal Toronto
Production PosterBoy Edit
Production Suneeva
Released May 2013

Credits & Description

Category: Entertainment & leisure
Brand: Toronto Jewish Film Festival
Agency: DDB Canada / Tribal Toronto
Country: Canada
The Toronto Jewish Film Festival (TJFF) needed to broaden its reach and increase ticket sales. Our challenge was that TJFF was largely perceived to be a religious film festival, featuring movies heavy on Jewish content and light on action, drama, suspense and laughs a belief that couldn't be further from the truth. The goal for DDB Canada was to establish the TJFF as a festival with broad appeal, featuring the finest in film. To accomplish this, we playfully reminded people that the Jewish community has a long-standing reputation for making great film. And that's precisely what the TJFF is all about. Great Film.

Category: Entertainment & leisure
Client: Toronto Jewish Film Festival
Agency: DDB Canada / Tribal Toronto
Production: Suneeva
Country: Canada
Executive Creative Director: Denise Rossetto
Executive Creative Director: Todd Mackie
Art Director: Jake Bundock
Creative Director/ writer: david ross
Creative Director/ writer: David Horovitch
Creative Director/ art director: Paul Wallace
Account Team: Melanie Johnston (SVP, Managing Director), Leigh Farlow (Sr. Account Executive)
Strategy: Parker Mason, Sandra Moretti
Production Company: Suneeva
Director: David McNally
Producer: Kristina Anzlinger
Executive Producer: Geoff Cornish
DOP: Johnny Cliff
Post-Production Company: Posterboy
Editor: Raj Ramnauth
Executive Producer: Michelle Rich
Online: AXYZ
Online Producer: Karen Huybers
Online Artist: Brodie McNiell
Colour: Alter Ego
Colourist: Tricia Hagoriles
Audio House: Keen Music
Casting Agency: Mann Casting