|Industry||Automotive products, services and accessories|
|Agency||CLM BBDO Paris|
|Tv/Cinema||Other Vehicles, Auto Products, & Services||Silver|
Credits & Description
On one starry night, a small convertible car stops to fill up at a petrol station. Driving the car is a young man of about thirty who rubs his eyes and yawns, exhausted by the distance he has just driven. As he notices that the driver needs to rest, the petrol station attendant takes the petrol pump and fills up the car. He begins to whistle a lullaby. He also gently starts to push the car back and forth in a rocking motion, like a nanny rocking a new-born baby.