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Industry Cars
Media Television & Cinema
Market United States
Agency Saatchi & Saatchi Los Angeles
Executive Creative Director Margaret Midgett Keene, Chris Adams
Creative Director Cd Erich Funke
Art Director James See, Patrick Simkins, Kevin Hughes
Account Supervisor Bridget Judd, Marisstella Marinkovic
Editor Conor O'neill
Producer Emma Wilcockson Deb Tiejen, Deb Tietjen
Director Craig Gillespie
Copywriter Todd Lemon, Hunter Somerville, Scott Model
Released January 2013

Credits & Description

Advertiser: TOYOTA
Agency: SAATCHI & SAATCHI LA
Category: Viral Film
Advertising campaign: I WISH
Account Supervisor: Bridget Judd
Sound Design/Arrangement: Brian Emrich
Executive Creative Director: Chris Adams
Advertiser's Supervisor: Chris Nicholls
Producer: Deb Tietjen
Producer: Emma Wilcockson
Creative Director: Erich Funke
Editing Company: Hutchco Technologies
Advertiser's Supervisor: Janet Waters
Copywriter: Hunter Somerville
Music: I Wish
Planner: Jen Grant
Advertiser's Supervisor: John Lisko
Account Manager: Lauren Messina
Agency Producer: Negan Bettor
Copywriter: Scott Model
Agency Producer: Tanya Lesieur
Planner: Danielle Betras
Agency Producer: Gil Decuir
Editor: Conor O'neill
Director: Craig Gillespie
Art Director: James See
Advertiser's Supervisor: Jen Lutzky
Agency Producer: Julie Notaro
Art Director: Kevin Hughes
Executive Creative Director: Margaret Keene
Account Supervisor: Marisstella Marinkovic
Agency Producer: Meagen Moore
Account Manager: Michelle Sales
Account Manager: Nicole Buckley
Art Director: Patrick Simkins
Copywriter: Todd Lemon
Advertiser's Supervisor: Sara Morton
Music: Skee-Lo
Brief Explanation
A genie dressed in a purple suit grants wishes to Skee-Lo's rap 'I Wish'.

The TV Commercial titled I Wish was done by Saatchi & Saatchi Los Angeles advertising agency for Toyota in United States. It was released in Jan 2013.