Small. The new big by Dawnnews for Triodos Bank

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Small. The new big

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Industry Banking
Media Film
Market Netherlands
Agency Dawnnews
Director Bram Schouw
Chief Creative Officer David Snellenberg
Executive Creative Director Giuseppe Du Crocq
Copywriter Donald Nolet
Producer Gersom Middelink
Account Supervisor Anouk Laskaris
Released July 2012

Credits & Description

Advertiser: TRIODOS BANK
Agency: DAWN
Category: Banking, Investment & Insurance
Account Supervisor: Anouk Laskaris
Director: Bram Schouw
Post Production: Crabsalad: Laurens Orij
Copywriter: Donald Nolet
Executive Creative Director: Giuseppe Du Crocq
Planner: Greo Belgers
Editing Company: Hazazah
Music: Ivo Witteveen
Music: Most Original Soundtracks: Diederik Idenburg
Animation: Paul Postma
Chief Creative Officer: David Snellenberg
Producer: Gersom Middelink
Director Of Photography: Jasper Wolf
Account Supervisor: Milou De Hollander
Sound Design/Arrangement: Soundcircus: Feike De Wit
Agency Producer: Ynske Postma
Editor: Saskia Kievits

Brief Explanation
‘Klein. Het nieuwe groot’ (Small. The new big). No products or services are promoted. Instead, it's a film about the times we live in. Power is no longer in the hands of the big. Strength is in the hands of the small. We shouldn't wait for decisions from the top, but see what we can do ourselves.