Works » Ultimat

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Industry Vodka
Media Television & Cinema
Market United States
Agency Amalgamated New York
Producer Joel Jeffords
Account Supervisor Erandika Weerasinghe
Creative Director Howard Finkelstein
Released August 2012

Credits & Description

Overworked professionals get a surprise visit from a window washer who encourages them to get out of the office and into the bar.
http://www.facebook.com/Ultimat
Advertiser: ULTIMAT VODKA
Agency: SILVER + PARTNERS
Title: WINDOW WASHER
Category: Stunts & Live Advertising
Advertising campaign: WINDOW WASHER
Creative Director: Howard Finkelstein
Chief Creative Officer: Eric Silver
Other Credits: Creative Directors: Tommy Noonan And Casey Rand
Account Supervisor: Erandika Weerasinghe
Other Credits: Head Of Digital: Paul Aaron
Producer: Joel Jeffords
Ambient Execution Description
Our stunt reached hardworking professionals while at work. A business suit-clad window washer “ambushed” office workers with signs to get them out of the office. There was then an exclusive party after the stunt, PR, and a digital video that we seeded.

The TV Commercial titled Ultimat Vodka - Stop Working. Start Drinking. was done by Amalgamated New York advertising agency for product: Ultimat Vodka (brand: Ultimat) in United States. It was released in Aug 2012.