Van Heusen: A Man's Walk by In-house for Van Heusen

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Van Heusen: A Man's Walk

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Industry Clothing
Media Film
Market United States
Agency In-house
Released March 2006

Awards

Super Bowl 2007
Television - Entry

Credits & Description

This will mark the debut of a newly completed advertising campaign for the Van Heusen brand. Shot in New York City, the 30-second spot presents a visual rollercoaster ride of lifestyle moments facing the modern-day man. Through computer-generated graphics, the "Van Heusen Man" magically changes to stay appropriately dressed for every setting. The ad kicks off the largest media campaign in the history of the Van Heusen brand, with national television, online and cinema advertising to follow.