Victoria Bitter Film For A Hard Earned Thirst, Sweat by Clemenger BBDO Melbourne

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For A Hard Earned Thirst, Sweat

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Industry Beers and Ciders
Media Film
Market Australia
Agency Clemenger BBDO Melbourne
Director Mark Molloy - Exit Films
Art Director Ben A. Couzens
Copywriter Jim Ingram
Production Exit Films
Released November 2012

Awards

New York Festival 2013
Film Direction GOLD WORLD MEDAL
Film Cinematography BRONZE WORLD MEDAL

Credits & Description

Nothing tastes better than an ice cold beer after a hard day's work. This campaign for Victoria Bitter reminds drinkers of the value of rolling up your sleeves and getting your hands dirty.
Category: Drinks, alcoholic
Client: CUB
Agency: Clemenger BBDO Melbourne
Production: Exit Films
Country: Australia
Director: Mark Molloy
Executive Creative Director: Ant Keogh
Creative Director: Jim Ingram
Creative Director: Ben Couzens
Art Director: Ben Couzens
Copywriter: Jim Ingram
Agency Producer: Sevda Cemo