VisitEngland Film Wallace & Gromit's Great UK Adventure by 4VE, Aardman Animations

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Wallace & Gromit's Great UK Adventure

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Industry Destinations (Countries & Places)
Media Film
Market United Kingdom
Agency 4VE
Agency Aardman Animations
Director Merlin Crossingham
Producer Helen Argo
Released May 2013

Credits & Description

Dedicated VisitEngland agency 4VE have created a highly-anticipated TV and Cinema campaign featuring Britain's favourite plasticine duo, Wallace & Gromit.
The ad follows the mischief that ensues when Wallace attempts to fire them both abroad from a giant cannon, while Gromit tries in vain to show him how much there is to see and do in the UK. Produced by Nick Park's world famous Aardman Animations, it took around 20 people and just over three months to painstakingly film.
Led by VisitEngland and supported by the home nation tourist boards of Scotland, Wales, Northern Ireland and participating travel agents, the ad promotes domestic breaks as the latest instalment in the 'Holiday at Home are GREAT' campaign.
Category: Travel, transport & tourism
Client: VisitEngland
Agency: 4VE
Production: Aardman Animations
Country: United Kingdom
Director: Merlin Crossingham
Creative Director/ writer: James Maclean
Creative Director/ art director: Gary Marjoram
Producer: Helen Argo
Sound Studio: Wise Buddah
Account Director: Britt Sarony
Sound Design: Jungle
Agency Producer: Jane Edwards
Assistant Producer: Danny Gallagher
Grade: Rushes
Project Manager: Ailsa Wakley