Vodafone Film The Wait by Grey London

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The Wait

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Industry Telecommunications Services, Mobile Communications
Media Film
Market United Kingdom
Agency Grey London
Executive Creative Director Nils Leonard
Creative Director Simon Brotherson
Art Director Pauline Ashford
Copywriter Mike Kennedy
Production Rattling Stick
Director Sara Dunlop
Producer Stuart Bentham
Service Agency MPC
Released April 2013

Awards

The A-List Awards Hollywood 2013
Film Advertising Craft Best International Commercial Bronze
Film Advertising Craft Cinematography Bronze
Film Advertising Craft Editing Bronze

Credits & Description

The TV ad âThe Waitâ, directed by Sara Dunlop, looks through the lens of a group of girls in a café where one of them is waiting for that all-important phone call from a guy sheâs given her number to, a situation that many people can relate to. We see real tension build up as the girl waits eagerly but despite full coverage, she never gets that call. The ad finishes with the line âif you donât get that call, itâs probably not our networkâ, dramatising the benefit of Vodafone always improving their network.
Media: TV
Category: Electronics & Technology
Category: Telecommunications
Client: Vodafone Ireland
Agency: Grey London
Production: Rattling Stick
Country: Ireland
Director: Sara Dunlop
Executive Creative Director: Nils Leonard
Creative Director: Simon Brotherson
Copywriter: mike kennedy
Art Director: Pauline Ashford
Producer: Stuart Bentham
Agency Producer: Rachael Long
Post production: Ludo Fealy at MPC
Editor: Art Jones at Work Post
Account Management: Ian Maybank
Account Management: Ryan Deluchi
Head of Planning: Leo Rayman
Audio post-production: Ben Leeves at Grand Central