Get In. Get Happy. by Deutsch Los Angeles for Volkswagen

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Get In. Get Happy.

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Industry Cars
Media Film
Market United States
Agency Deutsch Los Angeles
Released January 2013

Awards

AICP Show, 2013
PERFORMANCE/DIALOGUE - Shortlist

Credits & Description

Watch our Super Bowl 2013 TV commercial, where you'll meet Dave and his newfound sunny disposition (that manifests itself in a curious way), all thanks to his new 2013 Volkswagen Beetle.
Join the conversation using #GetHappy and visit http://www.vw.com and learn how to get your friends happy. Download the song "C'mon, Get Happy" by Jamaican artist Jimmy Cliff, and ringtones!
Be sure to pick up Jimmy Cliff's new critically acclaimed album REBIRTH, available now!
http://www.facebook.com/jimmycliffmusic
Media: TV
Category: Automotive
Brand: Volkswagen
Geo: Americas, United States
Deutsch Creative Credits and Titles:
Creative
David Kim, SVP, Group Creative Director
Scott Clark, VP, Associate Creative Director
Max Hendren, Art Director
Will Decher, Copywriter
Mary Toves, Creative Technologist
Ben Salsky, Senior Copywriter
Mike Blanch, Senior Art Director
Creative Technology
Winston Binch, Partner, Chief Digital Officer
Trevor O’Brien, EVP, Executive Creative Technology Director
Bud Caddell, SVP, Invention Director
Nick Velloff, SVP, Creative Technology Director
Christian Johansson, Motion Design Director
Tri Nguyen, Senior Creative Developer
Justice Erolin, Associate Technology Director
Todd Bartlett, Senior QA Engineer
Wilson Lei, Senior Web Developer
Sal Gonzales, Production Artist
Taylor Loftin, Junior Creative Developer
Derek Mosher, Production Artist
Mark Logan, Production Artist

UX
Adam Sant, Experience Design Director
Digital Production

Derek Richmond, SVP, Director of Digital Production
Ryan Kitagawa, Executive Integrated Producer, Digital
Julian Smith, Senior Integrated Producer, Digital
Paul Denni, Integrated Producer, Digital
Account
Mike Sheldon, Chief Executive Officer
Tom Else, Chief Executive Officer
Amy Wiedemann, Account Director
Nick von Zumwalt, Digital Account Supervisor
Business Affairs
Abilino Guillermo, SVP, Director of Integrated Business Affairs
Gabriela Farias, Group Director, Integrated Business Affairs
Product
Jason Clark, Director of Product Information
PR
Jeff Sweat, SVP, Director of Communications
Legal Marla Meg Gordon