Volkswagen Film PASSAT COMPETITIVE ADVANTAGES by Caviar, Deutsch Los Angeles

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PASSAT COMPETITIVE ADVANTAGES

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Industry Cars
Media Film
Market United States
Agency Caviar
Producer Michael Sagol
Agency Deutsch Los Angeles
Director Jake Szymanski
Creative Director Michael Kadin - Evp, Jeremy Stabile, Josh Rose, Eric Springer
Art Director Paul Oberlin
Copywriter Matt Sherman
Editor Paul Plew
Released February 2011

Credits & Description

Category: Internet Film
Advertiser: VOLKSWAGEN
Product/Service: VW PASSAT
Agency: DEUTSCH INC.
Production Company: CAVIAR LA, Los Angeles, USA
Date of First Appearance: Feb 3 2011
Creative Director: Eric Springer/Michael Kadin/Josh Rose/Jeremy Stabile
Copywriter: Matt Sherman
Art Director: Paul Oberlin
Agency Producer: Vic Palumbo/Victoria Guenier/Eric Kaufman
Producer: Michael Sagol(Caviar)
Director: Jake Szymanski
Editor: Paul Plew
Sound Design/Arrangement: Mike Franklin(Union)/Milos Zivkovic(Union)
Post Production: Resolution
Music: The Oh Sees
Director Of Photography: Mark Williams
Editing Company: Union

English Description
When comparing the all-new 2012 Volkswagen Passat to the closest competitor in its class – the Honda Accord – things can get a little pointed. So comedian Bill Hader, acting as the world’s worst attorney, steps in to defend the Accord against accusations that the Passat is superior in nearly every way.