Volkswagen Film PEDRO by DDB Berlin

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PEDRO

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Industry Cars
Media Film
Market Germany
Agency DDB Berlin
Director Nelson Cabrera, The Real Mccoys - Sean Mullens
Executive Creative Director Matthias Schmidt
Creative Director Tomas Tulinius, Nils Haseborg Ddb Tribal Group
Art Director Felipe Cury, Jack Christensen
Copywriter Jack Christensen, Rodrigo Linhares Da Silva
Producer Executive Producer Of Media Arts
Account Supervisor Susanne Pluemecke
Editor Tom Seil
Released May 2013

Awards

Cannes Lions 2013
Film Lions Product & Service; Cars Bronze

Credits & Description

Category: Cars
Advertiser: VOLKSWAGEN
Product/Service: SIGN ASSIST
Agency: DDB TRIBAL BERLIN, GERMANY
Chief Creative Officer: Eric Schoeffler
Executive Creative Director: Matthias Schmidt
Creative Director: Nils Haseborg/Tomas Tulinius
Copywriter: Jack Christensen/Rodrigo Linhares Da Silva
Art Director: Jack Christensen/Felipe Cury
Agency Producer: Manuel Wecker/Christine Kastens
Account Supervisor: Susanne Pluemecke
Advertiser's Supervisor: Giovanni Perosino
Producer: Executive Producer: Barbara Kranz/Producer: Dana Moengeltoender
Director: The Real Mccoys - Sean Mullens/Nelson Cabrera
Editor: Tom Seil
Sound Design/Arrangement: Studio Funk Berlin - Katharina Jordan
Post Production: 41project/Nhb Hamburg
Cameraman: Philipp Haberlandt
Music: Composer: Youguys Music Gbr
Account Manager: Tim Juengling
Brief Explanation
Recognizing traffic signs, which inform you what is coming ahead in time, is always a good thing. It helps you make easy and safe progress in traffic.
In everyday life, it can sometimes be difficult to recognize important signs and indications such as behavioral signs. Maybe some you'd rather ignore.