Weetabix Film BIG DAY by BBH London

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Industry Confectionery & snacks, Snacks
Media Film
Market United Kingdom
Agency BBH London
Producer Gustav Geldenhuys
Editor Andy Mcgraw C
Production Framestore
Production Smuggler
Director Guy Shelmerdine
Released May 2012


Cannes Lions 2012
Film Lions Sweet Foods & Snacks Bronze

Credits & Description

Entrant: BBH London, London
Weetabix Yellow Box - "Big Day"
Corporate Name of Client: Weetabix
Client Account Director: Sally Abbott
Agency Account Director: Nick Stringer
Agency: BBH London, London
Creative Directors: Dominic Goldman/David Kolbusz
Copywriters: David Kolbusz/Ed Cole
Art Directors: Dominic Goldman/Lewis Mooney
Agency Producer: Glenn Paton
Production Company: Smuggler, London
Director: Guy Shelmerdine
Producer: Gustav Geldenhuys
Director of Photography: Nanu Segal
Digital Production Company: BBH London, London
Post-Production Company: Framestore, London
Editing Facility: Stitch, London
Editor: Andy McGraw
Sound Design Company: 750MPH, London
Description of the Project
We follow a family as they all compete to see who has the busiest day ahead.